Wireless Tracker - October 2010
Prepaid wireless is a growing and truly exciting industry. At
Wireless Guide I try to provide you with in-depth information that
readily available anywhere else. Its content is original, and
from firsthand experience working in the prepaid wireless industry.
This monthly email provides you with a quick glance at what's in the
that you can easily keep informed. I believe in brief,
summaries/commentary so that you can move onto other tasks in your day.
Each snippet includes a link to the original story should you
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Announces Prepaid Plans with Smartphone Data
Verizon makes a slew of its smartphones available on a prepaid basis. You’ll pay a pretty penny
non-subsidized cost, and the plans aren’t super competitive, however,
positive step in the direction of bringing prepaid to the masses.
Announces Prepaid Data Plan
Some good details on Verizon’s new prepaid data plans to support their
aggressive entry into the prepaid smartphone game.
Leap Take Prepaid Calling
There’s no doubt that MetroPCS and Leap
are vigorously working to expand their target demographic to include
end market. Many
analysts criticize the
wisdom of losing their brand appeal by becoming too mainstream. While I do predict some
consumer confusion as
these brands evolve, I anticipate that when all is said and done,
just fine, with a materially larger customer base, and greater customer
acceptance of prepaid. It
interesting to see what the landscape looks like a year from now!
Fido Set to
Release the Android-Powered Acer Liquid e
It’s great to see prepaid Android
phones gaining momentum in Canada.
Hopefully we’ll see some better selection available before
the end of
Internet Reaches 1000
It’s great to see inflight WiFi continue to grow.
Though as previously discussed, I don’t
believe passengers will be willing to pay a lot for this service once
trials end. Rather,
it will become a
point of differentiation, and eventually it will become part expected
services. We’ll see
business models can be implemented and sustained.
Clearwire's New Prepaid
While I noted Clear’s new prepaid Rover brand last month, for those
that edition, I thought it would be worthwhile to make a quick mention
however, that Rover’s
current equipment is 4G only, without the ability to support nationwide
I’d wait for a dual
mode modem and plan to become available, but that’s just me.
PlatinumTel Wireless Introduces the Samsung Seek
and Offers Free Bluetooth
Although it’s not a smartphone, it’s great to see feature rich
QWERTY devices launching not only on the major prepaid carrier
also MVNOs. Only
time will tell, but it
seems inevitable that PlatinumTel and other growing MVNOs will add
smartphones to their arsenal before too long.
Common Cents Mobile at Wal-Mart
Here’s some news that’s actually not
about prepaid unlimited plans, demonstrating that there’s still a
market for the classic pay-as-you-go market.
Its Own Wireless Plans
Walmart launches Family Mobile on the T-Mobile network, which allows
addition of up to five lines of service.
You know when Walmart puts its brand on something that it
business! While the
plan itself isn’t
all the inspiring in light of what else is currently available in the
market, it may be a good fit for many, and the attention this will draw
prepaid wireless market in general is really what I find exciting. I look forward to seeing
results over the next 6-12 months.
Pre-Paid Carrier MetroPCS Beats
AT&T to 4G LTE
Well what do we have here! With
the hype about the big carriers launching 4G networks, MetroPCS is the
market (Sprint’s Clear offering notwithstanding).
Though keep in mind that Metro notes that for
them it’s more about leveraging the capacity that 4G brings to help
operational expenses, rather than raw data speeds.
In fact, the available handset isn’t a
smartphone, but rather a supped up feature phone, and no prepaid
service will be available, at least not for the time being. Verizon’s 4G LTE network
is expected to be in
a whole different ball game (i.e. MUCH faster).
That said, it’s exciting to see prepaid carriers making
next generation technologies, and keeping up with the big boys.
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