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Prepaid Wireless Tracker, January 2009 -- Expect Prepaid to Surpass Postpaid!
January 01, 2009

Prepaid Wireless Tracker - January 2009 Issue


Prepaid wireless is a growing and truly exciting industry.  At Prepaid Wireless Guide I try to provide you with in-depth information that isn't readily available anywhere else.  Its content is original, and created from first hand experience working in the prepaid wireless industry.

This monthly email provides you with a quick glance at what's in the news so that you can easily keep informed.  I believe in brief, to-the-point summaries/commentary so that you can move onto other tasks in your day.  Each snippet includes a link to the original story should you be interested in the full details.

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Economy Slows, Prepaid Mobile Grows

As the economy slows, demand for wireless services in general is decreasing; however, demand for unlimited prepaid plans is growing.  Most certainly, we should expect to see significant growth in the next 12 to 18 months.

5 Reasons to Consider Prepaid Phone Plans

Only 16.9 percent of U.S. subscribers are on prepaid; that’s materially lower than most other countries, which reach as high as 89 percent.  As pricing becomes increasingly more competitive, the reasons to go prepaid are actually even more compelling than those listed in this article.  See if you can identify the missing benefits ;-).

Leap launches unlimited, prepaid wireless broadband in all markets
FierceBroadbandWireless, DC - Dec 8, 2008
The service, promoted as a DSL or cable alternative, is distinct not only for its low price, but also because it is offered to customers on a prepaid basis.  The market for prepaid broadband is definitely picking up, as customers see the benefit of competitive pricing without the need to sign a contract.

Sprint Pushes Value Message Even As It Cuts Its Own Costs
Even as Sprint continues to cut costs, it plans on expanding its prepaid service under the Boost brand.  This is certainly telling in terms of the value that prepaid is starting to have to even the top, non-MVNO wireless carriers.

Prepaid cell phones can offer savings
Consumer reports - Dec 15, 2008
It’s simple: Prepaid can save customers money.  With most people never using the allocation of minutes they have on postpaid plans, the flexibility of not having a contract, and paying only for minutes that you use is truly powerful.

Weak economy driving customers to Leap, Boost
Reuters - Dec 9, 2008
Boost to continue with rollout of nationwide unlimited calling plan to compete with Leap and to meet demand of growing prepaid market in a weak economy. 

What's New at

  • Added new Ready Mobile $0.05 per min/unit plan on the per minute comparison chart.  Learn more here.
  • Added Prepaid Wi-Fi pages, including a plan comparison chart.  Find it here.
  • Added new $25 Cricket unlimited plan information.  Learn more here.
  • Updated Prepaid Broadband Plans comparison chart to reflect that Ready Mobile now offers a USB modem.  Find it here.

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Prepaid Wireless Guide

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